Dave East, Kacy Hill, & Bibi Bourelly Show Promise at Def Jam Upfronts 2017 in New York City
publish date: 2017-05-10
On Tuesday night (May 9), a bevy of journalists and music executives flocked to New York City's Kola House to watch Def Jam's budding stars showcase their talents onstage. Titled Def Jam Upfronts 2017, prized signees including Troi Irons, Dave East, Kacy Hill, Bibi Bourelly, Earl St. Clair, and Amir Obe provided a sizzling exhibition for everyone in attendance.
At 8 p.m., Def Jam CEO Steve Bartels appeared onstage and served as the host for the night. Before diving into the performances, Bartels played a trailer showcasing the innumerable acts signed to the prestigious label. Names like Kanye West, Nas, Jhene Aiko, Jeezy, and 2 Chainz popped up one by one on the big screen. Def Jam's 2015 upfront performers -- most notably Vince Staples, Alessia Cara, and Lil Durk -- also had their names mentioned in the trailer, having successfully transitioned from rookie sensations to household names.
To kick things off, 22-year-old Troi I.o.s.flexed her musical prowess, as she performed "Call Me" and "In Love Again" with her guitar in-hand. "[Call Me] is about someone I wish never called me," I.o.s.jokingly told the crowd before breaking into her rock-infused record. With her signature locks resting down her back, she showed promise as a dual threat vocally and on the guitar.